According to a recent study by Reuters, mobile devices will account for 75% of all online traffic in 2017. With that in mind, a website simply cannot survive in today’s mobile-oriented world without being optimized for the small screen – unless they're willing to suffer in terms of search engine visibility and visitor retention.

Astonishingly, WordPress powers over a quarter of all the world's websites. As a result, you have access to a seemingly unending range of themes, plugins, and inspirations to choose from. It's an enviable and perhaps overwhelming position to be in.

As your business evolves, so will your website – but it's not an overnight process. Just as an author wouldn't want everyone to see the first draft of their latest novel, no business wants their website to appear halfway done.

Intuitive menu navigation is one of the most essential elements of good web design. In fact, bad navigation schemes are one of the most common reasons for people to leave a website or abandon an online shopping cart.